A digital marketing strategy is absolutely imperative for any company marketing itself via is Digital footprint – You would think so; and that’s certainly the message that comes across from most of the digital marketing gurus who take it as read that’s the case and concentrate on how to develop such a strategy not should you have or need one, yet a recent survey by Smartinsights.com - Managing Digital Marketing 2015 suggests that this is in fact not the case. The report reveals that while 50% of online marketing departments have an active digital marketing programme they have NO defined strategy whatsoever, an increase of 4% year on year. The balance is divided between those that have a stand-alone digital strategy some 16% and 34% who have integrated their digital strategy into their overall marketing initiatives. You can access the full report by clicking here free by joining Smartinsights as a basic member and you can also stay abreast of the latest digital marketing trends and news and find a host of free tools to help you develop your own digital marketing strategy – definitely worth doing!
Showing posts with label #Free. Show all posts
Showing posts with label #Free. Show all posts
A digital marketing strategy is absolutely imperative for any company marketing itself via is Digital footprint – You would think so; and that’s certainly the message that comes across from most of the digital marketing gurus who take it as read that’s the case and concentrate on how to develop such a strategy not should you have or need one, yet a recent survey by Smartinsights.com - Managing Digital Marketing 2015 suggests that this is in fact not the case. The report reveals that while 50% of online marketing departments have an active digital marketing programme they have NO defined strategy whatsoever, an increase of 4% year on year. The balance is divided between those that have a stand-alone digital strategy some 16% and 34% who have integrated their digital strategy into their overall marketing initiatives. You can access the full report by clicking here free by joining Smartinsights as a basic member and you can also stay abreast of the latest digital marketing trends and news and find a host of free tools to help you develop your own digital marketing strategy – definitely worth doing!