Showing posts with label Social Media. Show all posts
Showing posts with label Social Media. Show all posts
SOCIAL - When it comes to marketing your brand on Pinterest, it shouldn’t be a question of why—it should be a question of why not. Over 1,500 brands in the travel, fashion, home improvement, CPG and tech industries have already flocked to Pinterest in droves. With over 70 million users, Pinterest is all about discovery. Your audience checks into Twitter and Facebook to socialise, read news stories, and see what their friends are up to. But your audience is on Pinterest to discover something new—a recipe, an outfit, an amazing infographic, or a clever idea. Doesn’t your brand have content you’d like to be discovered? There are over 70 million users on Pinterest who are looking to discover something new. Why not make that your company? A great new Ebook from Marketo.com will teach you how to market your brand on Pinterest and leverage your efforts to create tangible results! Click here to download your FREE copy NOW!
SOCIAL - As social media engagement on Facebook rises, response rates from brands are slipping. Brands are struggling to get their messages in front of users thanks to a decline in organic reach of Page posts, but are they responding to their customers when they actually need something? The stats suggest that they’re not doing it enough. Perhaps this should be a bigger area of focus for brands. Earlier this year, eMarketer compiled some data from Sprout Social, reporting that social media response rates and times were dipping as user engagement “exploded”. User engagement, it found, was growing nine times faster than Facebook and Twitter combined. Click Here to read the full report
SOCIAL - 67% of B2C companies and 41% of B2B companies have acquired a customer from Facebook. Are you using Facebook as a customer acquisition tool yet? A great new ebook from Hubspot will literally walk you through the steps of planning, implementing, and measuring a successful organic and paid Facebook strategy...
Click here for the free download
SOCIAL - Many of my Blog Readers and members of my Inner Sanctum have asked just how they can harness the power of Linked In. With over 200+ million users and an average 2 new members joining every second, Linked In is not only the 13th most visited website in the World it is without doubt the Number 1 Social Media Platform for Business Professionals. Having done a lot of research on the subject I have teamed up with the LinkedINfluence team to bring what I believe to be one of the most comprehensive online courses I have come across. LinkedInfluence is a 100% digital online course that you can access any time from any device and will teach module by module how to attract high quality clients, get found by recruiters or potential business partners and boost your personal brand while forming valuable connections. And as with ALL my recommendations there is a 100% money back guarantee backed by ClickBank if you are unhappy with the course in anyway! Nothing to lose and a huge amount of tactical insight to gain by Clicking Here. You can also find out more by watching the featured video on the right hand panel.
SOCIAL - Despite a host of positive stats, Google+ has just not taken its rightful place alongside the market leaders particularly Facebook – but why? The simple answer is that G+ is not particularly “social” and while I am a great advocate of the platform and try to promote its use to my clients and Inner sanctum members it is a difficult beast to handle and it is my finding that while most brands, businesses and entrepreneurs have a Google+ profile and business page they don’t do so for its networking or engagement qualities but purely as an SEO tool – in fact I am also probably guilty of this mind-set as well. Having said this there is simply no way in my view that Google will abandon its + platform, predominantly because of the massive integration with its key apps like Gmail, Blogger, Local & Maps, but most importantly its search results, but is that enough for Google to keep pouring money and attention into its controversial social platform?On a positive note, as I said there are a host of positive statistics not least over 1 billion registered users, 800k new sign-ups and over 1.2 million page views every month with over 70% of all businesses having a profile and the +1 button is clicked a massive 5 billion times a day – any platform owner would be absolutely ecstatic with metrics like that and Google Plus’s strongest asset is the way it has unified the suite of Google products, and that’s no small feat. That alone is likely to keep the network around for a long time to come. 2014©IainFraser
SOCIAL - The latest in wearable technology is presented in the form of the Hicon smart bangle. The ground-breaking, wearable communicator lets wearers effortlessly share and organize all their social media. In addition to displaying social accounts like Facebook, Twitter, Instagram, Linked In, Pinterest, Viber, WhatsApp and Google as customized icons, users with matching pre-set interests come in contact; the band will blink to help you make a connection and when it's time to transfer information between devices, do it with a simple hand shake.
SOCIAL - In the modern business, marketing is far ahead of most other departments when it comes to social media use. That being said, many higher education marketing programs are still playing catch-up, with social media being added to courseware as an afterthought rather than building courses around this powerful new technology. Fully preparing marketing students to enter the industry should now involve a much more comprehensive social media education.With that in mind, in 2013 HootSuite University launched the Social Media for Marketing Curriculum, a resource that covers everything from social media advertising to engaging your online community. Click for More Information
