I recently wrote about Google´s™ new Pigeon algo update and members of my Inner Sanctum have already had the inside track on what measures to adopt to ensure that their content will be irresistible to the Pigeon. So first, what is Google™ Pigeon? Well in a nutshell, it is a fairly sophisticated update which focuses on tailoring local search results so that Google™ users can find services in their specific area easier. Having said that Pigeon is a local search update, it does actually count web content in its changes. This is because your web content needs to be location specific if you want to rank in local searches – makes sense, right? How will Google™Pigeon affect you and your rankings? The update is mainly going to impact and affect your local search ranking. Unlike previous updates like Penguin and Panda you will not receive penalties for your content, so you can relax on that score. It is, however, going to impact where your site appears in the SERPs when someone in your area is looking for a business that offers whatever you offer. For example, if you are a Dentist in London, then someone searching for that search term is more likely to find you. To start learning the best techniques for writing for PigeonClick hereto join my Inner Sanctum and I will send you my definitive guide to Feeding the Pigeon absolutely free!
SEO :: Don't ruffle this birds feathers!IfOnlyCommunications
October 22, 2014
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